Skip to main content

Talking Sense Webinars

Join our next webinar… discover the latest ideas and thinking from leaders in the digital marketing industry. If you missed any of the previous webinars, scroll down to view the recording.

Upcoming webinarsWatch On-demand

Sign Up For Upcoming Webinars

26 Feb 2025 - Webinar: Generative AI Engine Optimisation (GEO)

What exactly is Generative Engine Optimisation, and how can you start leveraging it for your business? Join us for an insightful, no-nonsense session designed to demystify the core concepts of generative AI and provide a roadmap to help you implement GEO effectively.
Register Now »

Watch our latest webinar

2025 CMO Handbook

The latest edition of the annual CMO Handbook is a comprehensive report exploring the challenges, strategies, and opportunities shaping the future of B2B marketing..

Watch this exclusive webinar featuring industry experts Dipti Malaviya (Consulting Partner, TCS), Paul Bennett (Finance CMO, AccuraCast), Radmila Blazheska (B2B CMO, AccuraCast), as they discuss:

  • What changed in 2024.
  • Content marketing in 2025.
  • The rise of AI and automation.
  • Key formats and channels for 2025.
  • Advice from our network of CMOs.

Access the on-demand webinar

View previous webinar recordings

AI Playbooks for Search Marketers

AI Playbooks for Search Marketers

AI is the game-changer you’ve been waiting for — but only if you know how to use it. This webinar pulls no punches as we dive into creating AI-driven search strategies that actually work, cutting through the noise and delivering actionable insights, bold moves, and tools.

Watch this exclusive webinar featuring industry experts Kevin Ryan (Founder, Motivity Marketing), Farhad Divecha (Group CEO, AccuraCast), Radmila Blazheska (B2B CMO, AccuraCast), as they discuss:

  • How to build AI playbooks that don’t waste your time.
  • Strategies for maximising ROI on search engine marketing.
  • What’s next in search and how you can outsmart the competition.
  • Examples of brands who got it right—and how you can, too.
  • Tips for cutting through AI hype and making it work for you.

Access the on-demand webinar

Scaling Internationally in B2B with Programmatic Advertising

Scaling Internationally in B2B with Programmatic Advertising

Is your business ready to scale up and enter new markets? Learn how programmatic advertising can unlock growth in new markets and reach new audiences efficiently.

Watch this exclusive webinar featuring industry experts Farhad Divecha (Group CEO, AccuraCast), Jérôme Bergerou (International Director, AccuraCast), and Kevin Ryan (Americas Market Lead, AccuMotiv), as they discuss:

  • How programmatic advertising helps expand into new markets cost-effectively
  • Programmatic could be the missing bit for B2B brands to meet their end of year targets
  • Differences between the UK and US markets and tailored strategies
  • Real-life examples of global B2B campaigns
  • Common challenges and solutions for entering new markets
  • Best practices for campaign success and optimisation

Access the on-demand webinar

Meet us in person

Join us, in person, at our next live event or conference session.

Talking sense events