We enable ambitious B2B brands to boost their rankings globally through multilingual link building and digital PR for SEO. For over 20 years, we’ve partnered with B2B brands’ SEO teams to earn high quality editorial backlinks from reputable sites to maximise their digital PR for SEO strategies.
Link Building with Digital PR for B2B Brands
B2B digital PR agency specialising in building links & authority
Getting no coverage or links? Need more online visibility? Our experienced digital PR agency team creates compelling campaigns that secure authoritative links and coverage in national and international media.
Refined over decades, our campaigns acquire high quality backlinks through link-worthy content that combines creativity, data and expertise. We’ve helped hundreds of B2B brands, such as Europ Assistance, PwC and DataCore, to grow their organic search traffic.
100% Ethical
AccuraCast is an industry-leading international B2B SEO agency with expertise in both on-page and off-page SEO. We have decades of experience creating ethical link growth strategies for B2B clients. We only use 100% Ethical SEO®. We don’t pay for links!
Link building services for effective SEO
Link building is an essential off-page SEO activity to increase your website’s visibility. Links from high-authority websites can enhance your website’s authority and credibility, as well as helping your SERP ranking and boosting organic traffic.
A solid link building strategy is essential. We’re here to help. AccuraCast is a highly experienced link building partner. We can create a link building strategy to identify and maximise linking opportunities.
We provide a comprehensive link building service specifically designed for B2B brands – including everything from link bait ideation and research to content creation and business press outreach, in all major global languages.
Strategic Link Building
When it comes to strategic link building, there’s no such thing as ‘one size fits all’. At AccuraCast, we devise custom link building strategies that enable your organisation to achieve its online goals.
Of course, it can be a time-consuming process, but our research and planning are truly what separates us from other SEO agencies and link building providers.
Content Creation
Successful link building is all about creating linkable content. You can employ various content types, such as checklists, infographics, blogs, article, and expert interviews to appeal to a wide audience and increase link potential.
It’s important to focus on creating well-researched content to ensure that you are providing valuable, authoritative information that will attract links.
Outreach Campaigns
Outreach is one of the most effective ways to secure high-quality backlinks on authoritative websites and boost your search results rankings. However, the link building outreach process can be complex and time-consuming.
The process of link-building outreach usually involves several steps, including: assessing the current backlink profile, researching and identifying potential link targets, crafting an engaging pitch, and executing the outreach campaign.
Competitor backlink analysis & auditing
Competitor backlink analysis involves identifying websites that link to your competitors, but not to you. This analysis, undertaken by our expert team, can help you find new link building opportunities.
By analysing competitors’ backlink profiles, we can ensure that you’re not seriously underperforming compared to them. Websites that already link to your competitors might be interested in linking to your website too.
Local Link Building
Local link building is when you attract links from websites with the same local audience as your own. This could be local publications, blogs, business sites, or directories.
These websites typically have a smaller audience and lower domain authority than, say, national or international publications. But links from these local sites can be very beneficial to your business due to their immediate relevance.
Digital PR consultancy and strategy
The world of digital PR is always evolving, and it has never been more important to have a strong foundation in digital PR strategies and tactics. Without them, your business can be invisible.
At AccuraCast, we provide digital PR consultancy and strategy that helps build brand awareness of your business through multiple digital channels. The goal is to drive traffic and generate leads for your business.
Newsjacking and Reactive PR
One of the most effective PR tactics is newsjacking, or ‘reactive PR’. At AccuraCast we enable clients to undertake proactive newsjacking, which involves anticipating potential news events or trends and preparing content in advance to capitalise on them when they occur.
Newsjacking is a great way to boost B2B brands’ visibility, enhance engagement on digital platforms, and gain a competitive edge.
A lot of so-called ‘traditional PR’ relies on 'old school' media outlets such as print media, TV and radio. As a digital PR agency, AccuraCast can implement digital PR strategies that widen the scope and impact of your PR efforts.
We can help you maximise online coverage and visibility via links on high-quality online news outlets, websites and blogs – and achieve measurable outcomes and successes.
Success stories: Our digital PR and link building campaigns have secured mentions for our clients in leading online publications, including...
- BBC
- The Guardian
- TechCrunch
- Huffington Post
- El País
- Le Monde
- Le Figaro
- Bild
- Handelsblatt
- L’Echo
- Metro
- The Telegraph
- Times Of India
- De Telegraaf
”AccuraCast have so far managed Unibet’s international link building efforts with impressive results, they show great expertise and originality of thought in content marketing.
Rich Cowley, Unibet
What makes AccuraCast the right link building & digital PR agency for you?
B2B focus and 100% Ethical SEO® – that delivers long-lasting results and won’t get your site banned by the search engines.
Our ethics policy explains clearly what we do and how we work.
No spam
Our link building campaigns deliver a steady stream of search engine friendly links without paid links, low quality links, through link farms, or any form of spam.
Innovation
We monitor industry trends, and design online PR campaigns that capitalise on these trends, using news, research and your audience’s interests to attract links.
Transparency
We keep you informed with clear, comprehensive reports on all the content created, pitches sent, backlinks earned, and their effects on your organic visibility.
Multilingual
Link building strategies that affordably scale to international markets. Grow your link profile naturally and continually, delivering sustainable organic improvements.
FAQs about Digital PR & Link building
Why is link building important for my B2B business?
Link building is an essential off-page SEO activity to increase visibility of your website. Links from high-authority websites can enhance your website’s authority, helping SERP ranking and boosting organic traffic.
How does digital PR differ from traditional PR?
Traditional PR relies on ‘old school’ media such as print media, TV and radio. Digital PR widens the impact of your PR efforts, maximising online coverage and visibility.
What is the typical timeline for a digital PR campaign?
While timelines may vary, a well planned and executed digital PR campaign typically takes several months to unfold, allowing ample time for effective media engagement, content creation, and analysis.
What kind of results can I expect from a digital PR campaign?
You can expect a boost to website traffic, with more people visiting your website. SEO and search ranking scores will improve when your content is published on high-authority sites.
How long does it take to see results from digital PR and link building?
It can take up to 12 months to hit peak traffic, although in our experience it tends to take anywhere from two to six months to see a meaningful ranking increase from link building.
How will you measure the success of digital PR and link building efforts?
By tracking your organic search visibility and keyword rankings. If you see an improvement in your rankings and visibility, it’s a sign that your link building campaign is successful.
What types of media outlets do you typically target for digital PR campaigns?
The ideal target media includes those that enable you to reach your audience effectively, including print media, social media, broadcast, and digital media, individual journalists, and social influencers.
How does relevant content and backlinks influence search engine rankings?
Quality content and backlinks in SEO are complementary forces. Content engages your audience and provides value to readers, while backlinks act as digital endorsements, boosting your site’s visibility and credibility.
