New campaign format lets creators come to you
You might recall TikTok launched the Creator Marketplace late last year. They’re now rolling out a new way to collaborate with creators on the TikTok Creator Marketplace – and we’re among the first to receive access!
Open Application campaigns make it easier for advertisers to find TikTok influencers who are interested in collaborating and creating content for your brand.
When we set up Open Application campaigns, your campaign brief is shown to a diverse range of creators across the marketplace, prompting them to respond if they are eager to participate.
This is a great way to promote your brand on TikTok, especially if you’ve struggled to create your own content that’s suitable for the network. Open Application campaigns make it a lot easier to identify creative partners who are passionate about your business.
Contact us for early access to TikTok Open Application Campaigns
Once creators apply to your Open Application campaign, we’ll be able to review their applications, shortlist creators who match your target persona and reflect your brand values.
About the Author
AccuraCast is a data & tech-led B2B digital marketing agency focused on international growth. Over 20 years of expertise in paid search & display advertising (PPC), search engine optimisation (SEO), and social media marketing for ambitious B2B and B2B2C brands. Offices in London, New York and Madrid.
