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How are Smartphones Impacting Retail?

Mobile commerceAs more and more of us start to include online price comparison as part of our shopping trips, physical retailers around the world are having to adjust to avoid “showrooming.”

Here Gary Stringer takes a look at mobile’s role in e-commerce and muses on how retailers can use in store smartphone searchers to their advantage.

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ResponseTap: The Telephone Still Rules

ResponseTap logoA client of ours, ResponseTap, have released an exciting research project and white paper detailing the importance of traditional telephone based customer support to online businesses. The research is top notch and beautifully presented, so be sure to take a look.

See it here »



About the Author

AccuraCast is a digital marketing agency focused on international growth. Founded in 2004. Specialists in generative AI engine optimization, social media marketing, search and programmatic display advertising and search engine optimisation in all major global languages to businesses worldwide. Offices in London, New York and Madrid.