AI, Automation & Customer Evolution.
AI and automation are transforming marketing strategies, consumer behaviours are shifting, and financial services brands are under pressure to balance long-term brand equity with performance-driven results.
We’re bringing together senior decision-makers from leading finance brands to explore the trends shaping the future of financial services marketing.
What we’ll cover:
- How to Build & Maintain Customer Trust
Consumer expectations are shifting faster than ever. Our keynote speaker will share insights on how financial services brands can stay ahead by evolving their strategies. - Managing the Impact of AI & Automation
How can brands embrace AI without losing the human touch? Our panel will dive into the risks, rewards, and real-world applications of automation in financial services marketing. - Balancing Brand Building vs. Performance Marketing
Striking the right balance is key. We’ll discuss how to maintain long-term brand equity while delivering measurable performance.
Mission
Our mission is to equip marketing leaders with the insights and strategies they need to thrive in this rapidly evolving landscape. Join us as we tackle key questions, share actionable solutions, and shape the future of marketing in financial services.
What’s on the agenda?
- 9:30 Networking (coffee, tea, and pastries)
- 10:00 Introduction
- 10:15 Keynote: How to Build & Maintain Customer Trust
- 10: 30 Panel: Balancing Brand Building vs. Performance Marketing
- 11:15 Networking (coffee, tea, and pastries)
- 11:30 Panel: Managing the Impact of AI & Automation
- 12:15 Roundup
- 12:30 Networking (light lunch)
- 13:00 Event Ends
Secure Your Spot
Register now to gain practical insights, expert strategies, and a fresh perspective on financial services marketing in 2025.
Our Expert Panel of Speakers
Paul Bennett
Vodafone
Radmila Blazheska
AccuraCast
Farhad Divecha
AccuraCast
