Skip to main content

Learn how to optimise your mobile app for growth

The customer journey is increasingly fragmented and often non-linear. Users bounce between numerous channels, platforms and touch-points; entering (and often leaving and re-entering) the ‘funnel’ at different stages. These customers are sending out signals and leaving a trail of data behind them. Each signal is critical, but becomes even more powerful when viewed in combination.

Our MD, Farhad Divecha will be speaking about how marketers can manage campaign budgets, bid strategies, targeting and messaging for multiple platforms at MGS Optimize. See how the power of data science and artificial intelligence can help optimise performance across campaigns to achieve the best results for each audience.

We will update this post with footage from the event when available. You can preview the slides below.

About MGS OPTIMIZE

From the World’s Largest Mobile Growth Conference Series

  • 200+ Attendees
  • 150+ Companies
  • 10+ Speakers
  • 1 Day

MGS OPTIMIZE is an intimate one-day, developer, publisher, and marketer-focused conference where you can connect with and learn from mobile app and online marketing professionals.

Learn how to optimize all aspects of your business – from marketing to development. The lineup consists of industry leaders who are experts in ASO, SEO, data, and performance.

With lectures, panels, and numerous opportunities for networking, MGS OPTIMIZE has everything you need to make 2021 a successful year for your business.

About the Author

AccuraCast is a data & tech-led B2B digital marketing agency focused on international growth. Over 20 years of expertise in paid search & display advertising (PPC), search engine optimisation (SEO), and social media marketing for ambitious B2B and B2B2C brands. Offices in London, New York and Madrid.