Everyone knows that attracting high quality links from relevant and authoritative sites is backbone of a successful SEO campaign, but making this backbone as strong as possible requires imagination, expertise and a strong sense of what search engines are looking for when they analyse a sites link profile.
It is for this reason that choosing the right SEO provider is so important. Make a decision to favour cost over quality and you could end up:
- Getting stuck in SEO limbo
Paying for SEO / link building but seeing no results - Missing out on potential revenue
As your competitors continue to outrank you and win your clients. - Incurring a Google penalty
Bad quality links could land you in a lot of trouble with Google.
To help you avoid the shadier elements of the SEO industry, we have put together a whitepaper detailing 10 of the most important things to consider before starting a link building campaign. Click the link below to visit the download page, and be sure to let us know what you think once you have given it a look.
About the Author
AccuraCast is a data & tech-led B2B digital marketing agency focused on international growth. Over 20 years of expertise in paid search & display advertising (PPC), search engine optimisation (SEO), and social media marketing for ambitious B2B and B2B2C brands. Offices in London, New York and Madrid.